Tag Archives: social networks

Why Geo-Social Networking Matters: The Unification of Virtual and Real World Relationships

Over the past couple weeks I’ve been trying out a new geo-social networking tool called BrightKite. They call themselves a “location based social network” which basically means that they encourage users to check-in (using the web or SMS) to various physical locations, and to then broadcast that location to other users. One of my friends on Twitter (a very interesting micro-blogging community) asked why anyone would care where someone else is, and what the point of these kind of networks are. A good question, but one that is definitely uninformed about the larger purpose of geo-social networking. Being able to alert people to your location really isn’t all ...